There are many factors involved in selling a home and getting the most value in the fastest turnaround time can be made possible with our Priority Real Estate Marketing Framework. This framework consists of five key factors: Preparation, Presentation, Pricing, Promotion and Negotiation. 

Preparation – We offer our experience and expertise on how to make your house in the most ideal and desirable condition to the home buyers. After all, we are selling the buyers their version of a dream home.

Presentation – Next, we present your property to home buyers by staging your home (if necessary) and capture it in photos to showcase to them. We will edit the photos with professional editing software such as Photoshop and Lightroom for maximum appeal.

Pricing – Our Strategic Pricing Model covers recent transactions, real-time asking prices, demand and supply as well as economic variables. We re-evaluate this model every 1 to 2 weeks to ensure we are on top of the competition!

Promotion – A well-executed marketing plan not only involves 24/7 exposure, it also means that these actions have to be promptly carried out on time and the advertisement should be within the top 20 rankings everyday! With an internal network of almost 9,000 realtors, we are able to leverage on each other’s connections to achieve the best outcome.

Negotiation – Arguably the most important factor to unlock the maximum equity possible from your property once the offer comes in. Trained in the 2 largest real estate agencies in Singapore, we constantly upgrade ourselves with formal trainings from established practitioners.

This Framework will apply to the marketing campaign once we commence with the endorsement of the marketing paperwork.

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